Most Contagious Live: building creative effectiveness at Heineken and 2025 trends
The WARC Podcast
Exploring Unconventional Wildcard Trends for 2025
This chapter explores bizarre and fascinating predictions for 2025, including a lunar 4G network and animal bank accounts for conservation. It reflects on how the surprising events of 2024 challenge our understanding of reality and the complexities faced by trend forecasters in an unpredictable landscape.
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