The Rise of Andy Warhol

This chapter explores the early career of Andy Warhol, focusing on his groundbreaking solo exhibition at the Ferris Gallery that introduced his iconic Campbell's soup cans. Through initial criticism and the eventual recognition of his work's value, the chapter highlights Warhol's innovative approach to art as a reflection of consumer culture. Additionally, it examines the dynamics within his creative environment and the impact of his collaborative practices on the art world.