Revenue Operations: Systems for Scalable Growth, with Stephen Diorio
B2B Growth
00:00
Sales Marketing
The modern selling machine looks like a bow tie. You know, you've got a classic funnel with business development the beginning. There's a transaction in the middle, and then it expands again,. A loyalty usage, account expansion, cross sell and marketing. I think one of the tricks, problems, as they've been always relegated to demand generation. And we have the channels and techno to do that.
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