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How to Stand Out from the Competition (Ep. 279)

The Inforium

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How to Avoid Hiring an Unknown Person

"It's very easy to put yourself into philosophical place where you could say like, I should never make any decision that's in any slight way in congruent with who I am," he says. "If they find out later that you hate that stuff and that it was only a gimmick, it's just gonna, yeah, like they may not hate you for it, but it makes them less sure of who you are." He adds: "Same thing as a book cover, actually, that needs to kind of reflect what's inside, but still be interesting"

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