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11min chapter
Insomnia Cookies: Seth Berkowitz
How I Built This with Guy Raz
From Dorm Room to Cookie Empire
This chapter chronicles the inspirational journey of a college student who transformed a late-night cookie delivery idea into a successful business, Insomnia Cookies, now worth $350 million. It highlights the challenges faced during the venture's inception, the importance of adaptation and perseverance, and the personal experiences that shaped the speaker's entrepreneurial spirit. Additionally, the narrative emphasizes the nostalgic appeal of warm cookies and the innovative strategies used to grow the business from modest beginnings.
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Discover
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