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OpenAI Enters the Hardware Business, The Challenges and Opportunities for Jony Ive, Takeaways from Google I/O 2025

Sharp Tech with Ben Thompson

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Navigating Consumer Tech: OpenAI's Hardware Ambitions

This chapter explores the evolving consumer technology landscape and OpenAI's strategic positioning as it ventures into hardware. It examines the challenges of competing against established giants like Apple and Google, while reflecting on the importance of design and innovation. Key discussions include the talent acquisition from Apple and the implications for OpenAI's hardware initiatives in a crowded market.

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