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Evan Armstrong on Launching The Leverage and Rethinking Tech Media

The Orthogonal Bet

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The Evolution of Email Newsletters in Media

This chapter explores the rise of email newsletters as a powerful medium in today's media landscape, emphasizing their advantages in fostering direct relationships with readers and enhancing monetization potential. It addresses the balance between personal creativity and audience engagement while examining diverse business models in the media and tech sectors. The chapter concludes with a call for authenticity and depth in media creation, advocating for enduring quality over quick success.

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