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SOTS 2nd Hour: OpenAI CFO, An Authentic Look At Retail, and Energy’s Next Move 5/22/25

Squawk on the Street

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Nike's Price Increases and Market Strategy Shift

This chapter explores Nike's announcement of price increases for apparel and equipment, alongside their decision to return to selling on Amazon after a six-year hiatus. It delves into the impact of external factors like tariffs on pricing strategies and highlights a shift in Nike's leadership approach to better connect with consumers.

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