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4min chapter
How to Create Remarkable SEO Content with LEMA (Lily Ugbaja, Freelance Content Strategist for B2B SaaS, ex-Animalz)
How the Fxck SEO Podcast
How to Make Content Memorable
I use novelty, which can be in the form of coin concepts or polarization. Analogies and metaphors are still important because it takes a reader from here to here without any friction. I use examples to describe what a concept would look like in real life using an example of someone who's already in the shoe of the buyer. And I use custom graphics to map concepts like, you know, like I'm stealing everything that I've said, because I can't even show people what that looks like.
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