4min chapter

Behind the Bastards cover image

Part One: Frank Lorenzo: The Man Who Ruined Air Travel

Behind the Bastards

CHAPTER

The Rise and Fall of the Ground Workers Union

By 1976 ti was making more than three million dollars and net profits It was now healthier than ever but still too small for lorenzo's liking. He knew that he was going to need to introduce a major innovation to make his companies stand out from the pack. Searching for a steady way to fill those empty seats the company came up with peanut fairs. The passengers could lock into cheap fairs on certain flights with light passenger loads. This is the birth of the modern system we have of like Oh, you got the super saver seats and you've got like the extra economy and you'veGot like the economy plus let you know.

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