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Antenna’s CEO on SVOD re-subscribers, churn, bundles, more

Inside The Stream

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Amazon's Shift in Movie Strategy Amidst Theater Attendance Challenges

This chapter examines Amazon's announcement to release 14 to 16 films in theaters, signaling a notable shift in its distribution strategy. The discussion highlights concerns over declining theater attendance and the effectiveness of this new approach amidst a challenging box office landscape.

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