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How to Squeeze People Through Your Traffic Mechanism
A good squeeze page, we call it an opt-in page, could convert at 30%. So that means 70% of people are not giving you their information. That's why the traffic mechanism is so important. We're very specific who we work with because we guarantee our results. But that just means that if I didn't have this lead mechanism in here, then I would have to manually be trying to sort through 99% of people.