
345: How to use Jobs-to-be-Done to be a market detective – with Dave Duncan, PhD
Product Mastery Now for Product Managers, Leaders, and Innovators
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Why Do We Hire Coffee Shops?
i spent a lot of time in coffee shops, and i'm just starting to reintroduce coffee shops to my routine. The reason i chose a coffee shop as the industry for the fictitious company is that everybody can lat to it. A lot of people will go to a coffee shop tis kind of a ritual, like a morning ritual, is part of their routine. So just, you know, very diverse jobs that you hire same solution for often have radically different jobs to be done.
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