Idea to Startup cover image

How to stack risk early, tackle the cold start problem, and compete by understanding incentives with Jareau Wadé

Idea to Startup

00:00

Is There a North Star in B2P?

When is the right time to be opportunistic and say, okay, great. You don't want payments, but you want X? How can you pursue that without seriously diminishing any of these points along the funnel at each step? The problem is, I believe, especially in the last couple of years, we've seen a number of smaller companies who have not yet mastered or figured out their initial entry point.

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