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SaaStr 643: What's Holding Up Buyers?: Top Obstacles to Making Software Decisions with G2's VP - Asia Pacific, Chris Perrine

The Official SaaStr Podcast: SaaS | Founders | Investors

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How to Buy CRM Software Today

Chris Ferrine was 24 when he started on his first software buying journey. In the late 1990s, most companies didn't even have a CRM. He says buyers want to see ROI and that's increasing every year. But there are also still a lot of challenges that buyers are facing.

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