The most important thing you need to get good at is understanding how humans behave. Most of the people that listen to this podcast that train adults are over 30 years old. There's a huge difference for me in my life between 30 and 35 big time Right, but what you need to do is as a business owner You have to look at your market And let's like what is going on in the lives of people over 40 and 50 between Memorial day and Labor Day What is going on right so most of these people have I wouldn't say all of them have kids,. The majority of the clients that come to my facility do have kids.