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058 Dave Scilabro: Niching In Your Service

Agency Forward

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Mastering Lead Management

This chapter focuses on the pivotal role of lead management in agency success, addressing the challenges of qualifying and nurturing leads efficiently. It highlights the importance of a strategic approach to CRM implementation and data architecture, ensuring solutions are tailored to unique business processes. Additionally, the discussion underscores the value of niching within the service industry and creating connections for enhanced client acquisition and retention.

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