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124 - Pure Negotiation with Mat Steinwede

We Are Selling with Lee Woodward

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Effective Negotiation Strategies in Real Estate

This chapter emphasizes the importance of understanding buyers' preferences, motivations, and needs in real estate negotiations. It discusses the value of building relationships, asking probing questions, and providing specific information to guide successful negotiations and achieve higher prices for properties. The speaker shares insights on the significance of professional conduct, managing client expectations, and being adept at reading situations to navigate complex negotiations in real estate effectively.

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