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Length of Membership + Lifetime Client Value

WTF Gym Talk

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How to Interpret the Data and Execute on It

You have two sets of data. You have the first six months, average l o m, an average l c b. And underneath that, you have a change marker, meaning didn't go up or didn't go down. This, my friends, is where you interpret the data. Oh, ok, well, shit. Are our length of membership, a and l c v are average l o vn, l c b increased in the second half of the year, quarter three and quarter four. Why is that? If you're not constantly asking why, as you look at the metrics in your microgim you're just aimless,. walking around an existing and this entity,

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