2min chapter

Design Better cover image

Katrina Alcorn: IBM’s head of design on why partnerships are essential

Design Better

CHAPTER

IBM, IBM, Is in the Middle of a Pandemic.

This past year, you stepped into a new role, an executive role, 700 people on your team. And thats lot in regular times, but during a pandemic, it's like a new level of complexity. I bm is in the middle of a transition. We're establishing ourselves as a leader in emerging technology and hyperclad and ai technology. i would go so far as to say design can make or break our strategy.

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