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Brand Partnerships

Roblox Tech Talks

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Roblox - What's the Story Behind Brand Partnerships?

There's a long history of brand partnerships at Roblox and you may not know. Before we even joined forces, we had tried some attempts to doing brand partnerships and it was a complete fail. The good news is because of that fail, we really moved into our virtual economy and our Roblox economy and all of that. And that's created this wonderful foundation now that we can explore our brand partnerships as a compliment to.

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