The Four You Page and the Importance of Authenticity

The four you page ultimately is just showing you what you have kind of taught the algorithm that you want to see and from there it's going to continue to show you authentic things that you like. We find this where some platforms just don't get the funding to keep going. Some of them get gobbled up by larger companies, so we've found ways to work that out. It just comes down to once again always being authentic to your own brand.