Navigating Failure Modes in Pursuing Business Adjacencies

Fewer than one in four companies outpace their industry peers on revenue and profit growth. We discuss new research that reveals the six mindsets and strategies that set these growth outperformers apart.

We're joined by Rebecca Doherty, a partner in our Bay Area office and co-leader of our Strategic Growth and Innovation practice, Jill Zucker, a senior partner who co-leads our global growth transformation work, and Kate Seigel, a partner in our Detroit office who advises clients on growth strategy and execution using M&A and organic approaches.

Related reading: 

• Courageous growth: Six strategies for continuous growth outperformance

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