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8min chapter
The Cola Wars: Real Life Corporate Warfare
BEYOND TOP SECRET TEXAS Broadcast by TEX
Pepsi's Transformation and Success
This chapter discusses the transformation and success of Pepsi under the leadership of Alfred Steele and Don Kendall, highlighting their strategic changes in marketing, expansion into new markets, and mergers and acquisitions.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode