The Giant Conference and What You're Looking Forward To

Last year, I missed it and I was gutted to miss it because I know the organizers. The line up is phenomenal. There are so many fine thinkers and there are also so many people that I don't know That's really exciting. We have this whole concept of rock stars in UX. And I have no problem with people being really well known and being household names as long as that label is handled with care. As for my talk, I'm excited to give it. I've never given it in the States. I've only given it here in Europe a couple of times. It has a sort of a bizarre genesis, if you will. Last year on a very short notice