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Interview - Are We In PPO Hell? With Tom Orent

Dental Practice Heroes

CHAPTER

How to Treat a New Patient Who's Asymptomatic

A new patient who's asymptomatic isn't gonna want to come back for 10 or 12 or 14 visits Over the next three to five months because they don't know you. A brand new patient who thinks everything is just fine Isn't gonna wants to come back Because there's no relationship That I missed that Isabel basically hit me over the head when she handed me that whole notepad. The third rule is Don't hurt them Now, you may say, Tom, that's kind of silly Of course you don't want to hurt anybody Yeah, that's true But you do hurt people from time to time It's just part of what we do We don't do it on purpose but

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