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Disney's Strategy in China
Disney has seen china as this growth market, where they could really establish a foothold. When star wars came out in 20 12, audiences were more confused than anything. In part because of the one child policy being in place for so long, there's money to spend on children learning english. And i think that it only grew more and more pronounced as the movies continued to come out. If you follow the news line, it might like the world is full of complex issues that are tricky to solve.