53. The Promises and Pitfalls of the Creator Economy
Shit You Don't Learn in School
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Craters Monotize
When i started bloggan line, even four years ago, i was one of the only people within my friend group who was doing anything like that. One key factor there is just the ability for craters to monotize. Spotify invested 60 million dollars in their deal with alex cooper from caller daddy. Tik tok introduced a 200 million dollar crater fund. Utu shortz had a hundred milliondollar crater fund. Snapshat has a crater market place. There's a ton of examples that i'm missing as well. But basically, the idea here is that every big te company i can speak to are investing in craters.
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