
Helping marketers peek inside consumer minds | Ranjan Kumar @ Entropik
Founder Thesis
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The Value of Consumer Care
With Tata consumer care we could get about package design insights was giving me forty seven percent more left. So the face we analyze fifty eight or gestures and expression and that is what the model is built on. We had a advantage of brain wave. So we went about cross training face facial coding data with brain data which means what a face is saying at any point in time and what my brain is saying atAny point in time this does this match does this vary. The companies like effective and realize it were tried in past looked at the papers and stuff understood the bottlenecks all of them had trained trained on face image data sets.
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