566: The WWDC Keynote Draft 2025
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Anticipating WWDC: Reflections and Strategies
This chapter explores the excitement and expectations surrounding the upcoming WWDC, contrasting it with past events and the potential focus on consolidating Apple's existing strengths. The discussion delves into Apple’s design motivations, the challenges journalists face in engaging with the company, and their implications on media relations. Additionally, the speakers reflect on changes in event dynamics and speculate on Apple’s public appearance strategies for future events.
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