The Future of Social Media

The future is going to be a lot of these creators just feeding these algorithms and crossing their fingers. The follow model is all algorithmically driven. And so when I open up, I don't use TikTok because I know that it'll just suck up my entire life. But I get enough of it on Twitter and Instagram. So really what we've developed is like our own daily show based on internet culture. That's ultimately what Cheeseburger ends up being.