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Building a Product Roadmap by Visa Director of Product

The Product Podcast

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Understanding Customer Problems

Customer problems can be identified in multiple ways depending on the kind of product you are working on. First steps to understand customer problems are the stakeholders. The next step in understanding customer problem are your own team members. When innovating on top of an existing product, the best place a to start is by conducting an indept analysis of existing usage pattern of your own product....

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