Earn Your Happy cover image

603. Get Rejected All The Way to the Top - with Kim Perell

Earn Your Happy

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How to Build an Audience for Your Product

If you don't have a specific audience to target, study your competition. Ask people if you can do it for free in exchange for referrals. Go local and join some sort of networking group or chamber of commerce. If you're starting without any knowledge of who your audience is, how do you find new customers? And I'd love to hear your input as well.

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