ProductLed Podcast cover image

Outcome-Driven Innovation with Tony Ulwick (Strategyn)

ProductLed Podcast

CHAPTER

History and Development of Outcome-Driven Innovation (ODI)

This chapter explores the evolution of the Outcome-Driven Innovation process, emphasizing the importance of focusing on the end result and understanding customer metrics. It also highlights the problem of uncertainty in product success and challenges the belief in latent customer needs.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner