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Jim Messina and Michael Weiss: Midwestern Nice

The Bulwark Podcast

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Persuasion Strategies for Undecided Voters in an Unconventional Race

This chapter discusses strategies to persuade undecided voters about Kamala Harris by highlighting her qualifications while reminding them of their concerns regarding Donald Trump. It features a recent campaign ad that aims to reassure voters about Harris's ability to handle key issues like border security and public safety.

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