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Health Tech Trends: AI, Private Markets, and 2025 Predictions from Bessemer Venture Partners

StartUp Health NOW Podcast

CHAPTER

Navigating Health Tech Strategies: Wellness Devices vs FDA Approvals

This chapter explores the strategic choices companies face in the health tech sector, specifically between going direct to consumer or seeking FDA approval for clinical devices. It emphasizes the importance of having a clear path for revenue generation and the consideration of non-dilutive funding in early product development stages.

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