Saco Watches - A New Approach to Collaboration

In the aftermath of World War II, Japan must rebuild its economy. Certain products become vital exports in the revitalization effort, including the wristwatch. Seiko leaps to the forefront of the recovery, but there's a problem: their watches aren't good. The company decides to bring R&D in-house to take advantage of constructive competition between its factories, and winds up going from industry failure to time-honored player on the world stage.

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