How Calm Built a $2B Media, Content Marketing, & YouTube SEO Empire
The Ross Simmonds Show
00:00
The Power of Content Moats
The team at Calm was able to validate that very quickly. They're dominating the market by creating what I would consider a content moat. A content moat is when people look for your product or people look for things that are similar to your product. When you look at Calm today on a monthly basis, they're generating about 206,000 visits every single month.
Transcript
Play full episode
