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Episode 664 | The Challenges of Horizontal SaaS, Adding Services to a SaaS, and More Listener Questions

Startups For the Rest of Us

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Navigating the Challenges of a Two-Sided Marketplace

This chapter dives into the challenges of attracting companies to a WordPress freelancer marketplace, responding to a listener's question from Spain. The hosts discuss effective strategies like SEO, content marketing, and refining ad tactics to balance the supply and demand in a two-sided marketplace.

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