
Susan Cain on the Power of the Bittersweet (2022)
The Next Big Idea
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The American Culture of Constant Positivity
This chapter explores the American cultural expectation of constant positivity and how it contrasts with the experience of failure and loss. It delves into the historical context of economic booms and busts in the 19th century, where the idea of being a 'loser' emerged. The chapter discusses how this societal perception evolved over time, associating failure with personal flaws.
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