Episode 22: Philip Morgan on Positioning
Double Your Freelancing Podcast
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Do You Know How to Get Into a Freelance Business Development Career?
For the first five years of my freelance career, i resisted specializing because it felt safer to transfer all the risk to my clients by billing hourly. I was like, i'll write anything, because i'm a writer. And and i did not reduce the scope of what kind of clients i wanted. It felt like, well, you know, there's more clients out there if i'm general but what i found was this really difficult to get above a hundred bucks an hour as a general listnert. That gets a lot easier to do when you're super specific about what what you do.
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