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Spencer Lodge - You Don't Lack Talent, You Lack Courage: How To Take Control & Own Your Future

London Real

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Redefining Sales: The Unsung Heroes

This chapter explores the often undervalued profession of sales and the essential role of salespeople in driving business success. It highlights the learned skills necessary for effective selling, such as active listening and relationship-building, while advocating for a shift in perception towards sales as a respected profession. The discussion also emphasizes continuous learning and strategic approaches to improve sales techniques, reinforcing the idea that sales is more about problem-solving than traditional selling.

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