Own your place: using Ohio as an advantage

Andy explains how he embraced his Ohio roots by featuring a local artist for his theme and making regional identity part of his brand.

Play episode from 15:10

chevron_right

Transcript

chevron_right

Transcript

Episode notes

Work with Kevin: Apply to the Grow The Show Accelerator

Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business!

Do you study other shows week after week, hoping to ‘crack the code’? Andy J. Pizza, illustrator and host of the Creative Pep Talk podcast, knows that trap better than anyone.

In this episode, we talk about why copying big podcasters could actually be keeping your show small and how leaning into what made him different helped his podcast and business thrive. Learn how to find what makes you unique so you can become someone’s favorite podcast — not just another "good" one!

Topics Discussed:

Introduction (00:00)

Why your “flaws” set you apart (01:56)

How Andy turned colorblindness into a strength (05:22)

Breaking free from your heroes in the creative journey (08:06)

Andy’s framework for finding your creative edge (13:37)

How to discover what makes you unique (18:37)

The role of podcasting in your business (21:28)

Why virality is overrated and could slow your growth (30:21)

Andy’s definition of a podcast (32:45)

What makes your audience come back (35:00)

Interview vs. solo content on YouTube (39:03)