The Oscars, Ozempic & Wonka
The Rest Is Entertainment
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The Intersection of YouTube Fame and Boxing
The chapter explores the crossover between YouTube personalities like Jake and Logan Paul and the world of professional boxing, examining the commercial success and controversy surrounding their matches. It discusses the shifting landscape of boxing as these YouTubers draw enormous pay-per-view numbers, challenging traditional notions of the sport. The chapter also touches on the influence of provocative personalities within the boxing industry and their strategies for staying in the spotlight.
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