The Fucking Trendsetter, Eddie Bernays

Bernays' work earned an interview with the Foreign Press Bureau, who were the United States's proto propaganda agency for the US military at that point in history. He recruited Ford, international harvester and scores of other American firms to distribute literature on US war aims to foreign contacts. In short, he helped win America over to an unpopular war using precisely the techniques he'd used to promote daddy long legs and the Russian ballet. "I successfully promoted daddy long legs better trying to like mick fuck the world up," Bernays said.