16min chapter

Abundant Ever After with Cathy Heller cover image

Veronica Romney on How to Master Marketing in Your Business

Abundant Ever After with Cathy Heller

CHAPTER

Navigating the Landscape of Marketing

This chapter explores the speaker's personal journey in marketing, influenced by their background as the child of immigrant entrepreneurs. It emphasizes marketing as ethical persuasion and highlights the significance of relationship marketing and personal networks in achieving business success. Additionally, the chapter addresses the complex emotions surrounding self-promotion, particularly for women, encouraging listeners to overcome fears and embrace their achievements.

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