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Titan: A Golden Case in Indian Retail - [Business Breakdowns, EP. 105]

Business Breakdowns

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Titan's Strategic Marketing: Purity, Design, and Regional Adaptation

This chapter explores Titan's marketing strategies that attract customers through a mix of centralized and local franchise initiatives. It emphasizes the brand's focus on regional wedding designs and quality assurance, highlighting their appeal to affluent women during the wedding season in India.

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