Episode 98 - - What American Marketers Get Wrong w/ Emmanuel Probst, Part Two
Startup Confidential
00:00
The Importance of Diversity in Marketing
Sometimes the people who own a business and essentially seeded it saw an opportunity. It could even be through their own teenage kids. MTV is part of the reason why MTV eventually went downhill, he says. At the very least that diversity allows you to contemplate alternative audiences.
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