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What Payers Want with Lili Brillstein

Business Trip

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Effective Communication with Payers for Startups in Healthcare

This chapter explores the key strategies for startups to communicate with payers in value-based care models, focusing on understanding payer perspectives and tailoring value propositions. It discusses the challenges of aligning startup nimbleness with payer stability, the limitations of payers in long-term outcomes, and the importance of identifying interim successes. The conversation also delves into integrating specialty care with primary care models for chronic conditions and potential partnerships with ACMs like ACOs.

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