Most people think great salespeople are just born with it — with confidence, charisma, the ability to say the right thing at the right time. But that's a myth. "Natural" salespeople aren't born. They're built through identity, practice, tone, repetition, and learning how to think in the moment.
In this episode, Art breaks down:
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Why hesitation happens even when you know what to say
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How identity beats tactics in real conversations
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Why confidence comes from conditioning, not hype
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What separates "natural-sounding" pros from script readers
- Why "feel-good, LinkedIn-influencer sales advice" leaves people stuck
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How real transformation happens through daily conditioning, not occasional inspiration
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How to start becoming that version of yourself today
If you want to sound confident on calls — without forcing it — this is the episode to listen to
Plus — at the end, Art previews something brand new that's launching next week… Something that delivers daily confidence, skill-building, tone training, support, and accountability — in small steps that compound into big results.
If you've ever said, "I know what I should be doing — I just don't do it consistently," this episode is going to hit home.
